“If a man is called to be a street sweeper, he should sweep streets even as Michelangelo painted or Beethoven composed music or Shakespeare wrote poetry. He should sweep streets so well that all the hosts of heaven and earth will pause to say, ‘Here lived a great street sweeper who did his job well.’”
– Martin Luther King, Jr.
Dr. King is an inspiration in many ways. To become a symbol & embodiment of the movement of a people demonstrates extraordinary congruency & conviction.
As entrepreneurs, we can all learn how to build a strong reputation for ourselves and our brands by understanding that these historic people were simply people. They became historic because of what they stood for and what they did. To engage your market with strong passion, we too need to stand for something worthy and to do things worth remembering.
We at WDC take this philosophy to heart with website design. The websites we build in 2010 will be long gone in 5 years but the people in these businesses will be around. Our calling is about helping these people become successful so they can enhance & participate in the lives of millions. Our contribution to the reach and impact of these entrepreneurs will be the legacy we cherish. I wish you strong success in 2010. Happy MLK-day everyone.
~ Melvin Ram
Hat-Tip to Seth Godin & Andrew Tobias
